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Furniture & fit out to accommodate growth at Pure Business Group image

Furniture & fit out to accommodate growth at Pure Business Group

Case Studies, Knowledge Centre /

Towards the end of 2017, we completed a Fourth Floor transformation for Pure Business Group after they moved into brand new premises at No.8 Princes Dock in Liverpool city centre. This followed two previous furniture projects we had carried out at their Prescott Site and this month, we were excited to complete yet another successful scheme for the UK law firm.

As an existing office stationery and business supplies customer of many years, our relationship with Pure Business Group is one we value incredibly highly so to be invited back as furniture and fit out partner for their First Floor project was an exciting win for our team. In 2017, we heard about the firm’s ambitious growth plans and this year, we were delighted to be an instrumental part in helping these plans become a reality through strategic space-planning and product selection.

  • Sectors: Professional Services
  • Project Type: Furniture & Fit Out
  • Project Date: March 2019


Mike Dawson, Facilities Manager Pure Business Group

“Our remit was to deliver a multifunctional working space that also represented the unique nature of our business, our brand, and our vision. We needed to work with a company that would not just deliver an office space, but an amazing working environment second to none. Penketh Group have achieved exactly that. Throughout the entire tender process they made it their main focus to really listen to our stakeholders needs and to understand our organisation. They were innovative and flexible in their design process, and recommended products and features that were not only functional, but moved us away from the dull conventional office space we wanted to avoid. The standard of work and attention to detail was excellent and the finished space brings a fun, vibrant and pleasurable working environment for our teams. The project management was to an equally high standard, with strong communication and guidance throughout the entire build.”

As part of the ongoing expansion of both the business and team, our brief from the customer included creating a workspace which would accommodate its IT and Call Centre staff with a high-performance training area. These facilities needed to be in close proximity to the Managers’ offices in order to improve communication and efficiency, as well as streamlining the processes which take place on a daily basis.

During our previous Fourth Floor project, we had introduced the concept of a WorkCafe to Pure Business Group which they have found to be successful and something they wanted duplicating on this floor also. As with all work settings within this space, we needed to adhere to existing brand colours which we reflected through fabrics, furniture finishes and wall accessories.

We also installed modular Axiom storage units, biophilic overhead baffles, planters and bespoke screens in order to give this floor its own identity while still keeping brand consistency intact.

Listen to our Interior Designer, Bec talk about her strategy for merging brand identity and industry trends:

We installed a number of scribble walls to encourage more collaborative idea-sharing and a Spacestor Snugglestor seat with lockers to provide a multifunctional space division and storage solution.

Along with the supply and installation of a diverse selection of furniture and AV technology, we also carried out a number of Cat A and Cat B fit out requirements in order to reconfigure the existing space, refresh certain design elements and make it a more functional working environment.

Our office fit out responsibilities included:

  • Removal of all existing walls
  • Installation of new glass partition walls where required
  • Ceiling repairs which came as a result of wall dilapidation
  • Installation of floor boxes and power
  • Flooring design according to brand guidelines
  • Lighting design and installation
  • Bespoke kitchenette unit
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